Effective B2B Marketing Strategies

PMI CERTIFICATIONS

PMI Certifications are the highest sought internationally recognized credentials in PM.

PROJECT MANAGEMENT

Enhance delegates' knowledge, understanding & skills in the concepts of PM and related disciplines.

HR & COMMUNICATION

A platform to horne skills in Time Mgt; Communication; Leadership, Perfect Writing prowess among other HR knowledge areas.

BUSINESS & FINANCE

A department with focus to enrich in latest business acumen necessary for great success.

COURSE INFORMATION

Scheduled Dates: 08 – 19 Jan 2024 | 08 – 19 Apr 2024 | 08 – 19 Aug 2024 | 07 – 18 Oct 2024

Duration: Two Weeks

Customized dates and one-on-one sessions can be organized.

COURSE DESCRIPTION

This course will give participants invaluable insights on strategy, trends, tools, measurement, analytics and more. Gain the confidence you need to deliver results as a B2B marketing specialist. A comprehensive overview of the latest trends and thinking on B2B marketing will be covered. It explores the challenges of customer eccentricity, seller-buyer relations, innovation management, value chain integration, emerging markets, sustainability and the role of social media and internet in B2B marketing.

COURSE OUTLINE

- The Future of B2B Marketing
- Marketing and Business Strategy
- Strategy Implementation and Performance Management
- Operations of B2B Marketing
- Cutting Edge Marketing Tools
- Measurable Marketing
- Marketing Insight and Data Use
- Content Marketing
- B2B Customer Experiences

REGISTRATION

To register, kindly fill the Seminar Registration Form and send it to us through:

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TERMS AND CONDITIONS OF PAYMENT
    Fees Payment - All fees are payable strictly in advance 2 working days before the course starting date.
    Cancellation Fee - Cancellation of any participant 5 working days before the start day of a course will incur a 20% cancellation fee.
    We regret that no cancellations will be accepted within 2 working days of a course, but substitutions may be made.

UPCOMING COURSES

PM for Professionals PMP Mentorship Sessions

Scheduled Dates: 3rd - 8th June 2024
Duration: Six (6) days
Venue: NAIROBI
Online Sessions every month

Register at http://www.centreforpm.co.ke/apply-online

The CPM Leadership Master Class

Scheduled Dates: 3rd - 15th June 2024
Duration: Two (2) Weeks
Venue: Mombasa
Register at http://www.centreforpm.co.ke/apply-online

Financial Management in the Public Sector

Scheduled Dates: 06 – 17 May 2024
Duration: Two (2) Weeks
Venue: Nairobi, Kenya
Online Sessions also scheduled.

TESTIMONIALS

Construction Project Management course was presented explicitly by the Consultant Engineer. It was amazing and I learned a lot from the project planning start to it's successful completion

Engineer Kuot
Construction PM

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It was a pleasure for our team from Ethiopia to attend the Project Management workshop in Kenya. The whole package was professional from start to the finish. The pace was intense and very well focused on the key points.

Frezer
Project Management